The Secret World of Cereals

The battle to be Britain’s dominant breakfast cereal has been fought for decades. American giant Kellogg’s fought their less well-known British rival Weetabix. Join beloved British comedian Jo Brand as she tells the story of Britain’s breakfast history, featuring two companies going head-to-head, changing tastes and newcomers joining the market. Who will come out on top?

Watch The Secret World of Cereals and more acclaimed documentaries on BBC Select today. Restrictions apply*.

BBC Select free trial

BBC Select is available on Amazon Prime Video Channels and the Apple TV app for only $6.99 a month. Start a 7-day free trial and watch a range of acclaimed documentaries from the BBC and beyond. Restrictions apply*.