How can you become a social media sensation? Buy your way to the top.
Want to become the biggest thing on Instagram? Fancy a following that would make a Kardashian’s eyes water? You could put the work in…. or you could pay a click farm to send your profile stratospheric.
This show is not currently available on BBC Select but browse through the below titles for more documentaries available to stream on BBC Select.
Celebs, Brands and Fake Fans on BBC Select
This undercover sting exposes the tricks used by marketers to promote brands, buy likes, and celeb endorsements. Is all fair in social advertising, or should platforms be shutting down the fakes?